About WSB..


My name is Jule, and I am the founder of White Studio Bridal. WSB is an independent bridal boutique that specializes in custom and made-to-measure wedding dresses and accessories.

Here are some of the words that describe our works: simple, unique, romantic, attractive, practical, comfortable, and reasonable. The WSB style reflects an interesting shift in modern bridal trends. A wedding is undoubtedly one of the most significant moments of our lives, and represents the beginning and end of many things for many different people.

But more and more, a wedding is also a statement that communicates who you are, and what you want in your life. It is a personal, private, and intimate occasion that takes right next to our everyday lives, and brides wish to present themselves in something not just pretty or charming, but in which they can be themselves. With WSB, we aim to provide an answer to the search for your “right” dress. 

At WSB, all our works are designed and crafted from scratch using carefully handpicked materials. We stay away from using too much layers so you will be lighter and freer to move (gotta throw the bouquet well!), and choose finer quality materials so your dress feels as good on your skin as it looks. Every step is planned and completed with meticulous attention to detail and design, and shipped worldwide with love and blessings from our studio in Toronto, Ontario, Canada.

Feel free to look around, and contact me if you have any questions. Oh, and last but not least, congratulations! Whether it is yours or for someone very special, and whether it is weeks,  months, or years ahead, I am glad you found us. Now let’s have some fun!

Yours sincerely,


J. Jule Lee

White Studio Bridal